Workbooks CRM Blog

By integrating sales and marketing data, both teams can benefit from deeper customer insights - helping everyone become more productive.

Many businesses outsource customer service provision as a cost-cutting measure but sadly not all of them ensure that the external agents have access to everything they need to keep the customers happy.

According to research carried out at the Cloud Computing Expo in New York, Disaster Recovery (DR) plans are one of the biggest drivers behind the adoption of cloud storage, with 55% of organisations using it because it provides off-site data protection.

Poll: Who is Responsible for Data Quality in Your Organisation?

Forresters’ recent "The State of Customer Analytics 2012" report revealed that the vast amount of customer data now available to organisations is making data management, quality control and integration very challenging.

Poll: What do you think would be the greatest benefit of using CRM to increase data sharing with your sales team?